Top 10 highest earning bloggers

Top 10 highest-earning bloggers

1. HuffPost: $500 million per year
2. Engadget: $47.5 million per year
3. Moz: $44.9 million per year
4. PerezHilton: $41.3 million per year
5. Copyblogger: $33.1 million per year
6. Mashable: $30 million per year
7. TechCrunch: $22.5 million per year
8. Envato Tuts+: $10 million per year
9. Smashing Magazine: $5.2 million per year
10. Gizmodo: $4.8 million per year

1. HuffPost (founded by Arianna Huffington):  $143.1 million

Arianna Huffington, founder of The Huffington Post (rebranded to HuffPost in 2017), built her business up from a current affairs commentary blog to a full-blown media empire between 2005 and 2011, when The Huffington Post was acquired by AOL for $315 million.

Huffington stayed on as Editor-in-Chief at The Huffington Post until 2016, when she moved on to her current day job as CEO of Thrive Global, a blog and training provider devoted to corporate wellness. (She’s also a board member at brands including Uber and Onex.)

HuffPost has an estimated annual revenue of $500 million, which places it in the big leagues by most traditional newspapers’ standards, let alone relative to other blogs.

A key factor in HuffPost’s success has been its scattergun approach to digital content production and distribution. The platform has typically posted from 600 to 1,000 articles per day, of which anywhere from 10 to 100 have gone viral.

Blogs have always lived or died by their ability to attract readers, and HuffPost excelled on that score with just the right strategy at just the right time. It is not clear whether a similar strategy implemented in 2020 would enable a blog to grow to the same extent as HuffPost, as changes to search engine algorithms have increased the quality of content typically needed to get a high number of views via organic search.

2. Engadget (founded by Peter Rojas; now edited by Dana Wollman): $47.5 million

Engadget covers a range of tech topics, from smartphone games and robotics to search engines and wearables. The blog was founded in 2004 by Peter Rojas, a former Gizmodo editor. Rojas left Engadget in 2008, and has since refocused on venture capitalism. Much like the Huffington Post, Engadget was acquired by AOL in 2011, and is now owned by Verizon Media.

Engadget’s estimated annual 

Source: Target internet.com